In today’s competitive hospitality landscape, simply securing a booking is no longer enough. Hotel owners and managers in South Africa and beyond face rising operational costs, staffing pressures, and discerning guests who expect personalised experiences. The key to thriving lies in the often-overlooked pre-arrival phase of the guest journey. Strategic pre-arrival upselling doesn’t just boost revenue, but has the power to builds anticipation, personalise the stay, and drive h

If one looks at the hospitality industry, there is no secret that it is a competitive one. Many properties in this space, rely heavily on room revenue and basic bed-and-breakfast packages, but this is often just enough to cover the operational costs properties. A great case study from the TrevPAR Upsell system, is a recent 4-star boutique hotel was looking for more than just being able to cover operational costs. With seasonal dips and strong OTA dependency, management implem

A guest books a room at your hotel. They’re excited, but their mind is already racing ahead: “What should we do while we’re there?” Instead of leaving them to Google for ideas (and possibly book with someone else), imagine sending a warm pre-arrival email: “Book a reserved a spot on a private sunset wine tasting at our partner vineyard, complete with hotel transfer and a special welcome glass on us.” Guests choose to book this and suddenly their stay feels thoughtfully plan

Picture this… a guest checking in after a long flight. They look tired. Your front desk agent smiles and says, “Would you like to upgrade to our deluxe room with a sea view for just R450 extra?” The guest hesitates. It is in this split second, that your team’s response can either protect your margins or quietly give away profit. This is the art of reading guest price sensitivity – understanding how much a guest is willing (or unwilling) to pay for upgrades, bundles, or add-on

In Johannesburg’s competitive hospitality market, hotels are under increasing pressure to improve profitability while maintaining exceptional guest experiences. Rising operational costs, staffing challenges, and growing guest expectations have forced many hotels to explore smarter revenue generation strategies beyond traditional room bookings. This case study explores how a Johannesburg based hotel partnered with TrevPAR Upsell to implement an automated pre arrival upselling