TREVPAR UPSELL DELIVERS BESPOKE AUTOMATION FOR AFRICA'S UNIQUE HOSPITALITY LANDSCAPE

TrevPAR Upsell is a dynamic, pre-arrival upselling platform that integrates with your property management system (PMS) to deliver customised offers directly to guests, pre-arrival. This helps avoid those awkward front-desk pitches, as your guests can now browse and select add-ons at a time of their choosing, unlocking extras like airport transfers, adventure packages, or spa sessions.

WHAT SETS IT APART IN THE AFRICAN CONTEXT?

A Product By The Experts – TrevPAR World, Africa’s leading revenue management and data analytics company have launched this offering specifically for hotels and hospitality businesses on the African continent. Currently overseeing more than 10 000 rooms daily, in 58 cities you can be certain this is a solution that delivers results.

• Hyper-Targeted Personalisation: Using guest data (booking history, preferences, and demographics), TrevPAR Upsell crafts offers for the right person at the right time. A safari enthusiast in Tanzania gets wildlife excursion bundles; a wellness visitor in Morocco receives tailored spa deals. This eliminates the "spray and pray" approach of blanket emails, ensuring relevance and higher uptake.

  
  

• Pre-Arrival Convenience:  In a region with growing last-minute and advance bookings, securing upsells early, helps to free staff to focus on genuine hospitality upon arrival.

  
  

This automated system aligns perfectly with 2026 trends: AI-powered personalisation, immersive experiences, and conscious travel choices.

Tangible Benefits For Your Property

Hotels adopting TrevPAR Upsell report clear, measurable gains that address both revenue pressures and guest expectations:

1. Elevated Guest Experience Through True Personalisation

Guests feel seen and valued when offers match their desires - leading to higher Net Promoter Scores (NPS) and glowing reviews. Pre-arrival selection avoids pressure, turning upsells into thoughtful enhancements. In Africa, where experiences like cultural tours or sustainable safaris define stays, this personalisation amplifies the magic.

2. Significant Incremental Revenue Growth

Ancillary revenue is a profit powerhouse. TrevPAR Upsell drives revenue growth by capturing upsells that manual methods could miss, especially during peak season. In competitive markets, this extra income from low-effort sources (e.g., pre-booked dining or upgrades) offsets rising costs and funds sustainability initiatives.

3. Dynamic, Automated, and Customized—No More Guesswork

Precision targeting boosts conversion rates 3x more that  generic campaigns. Real-time adjustments based on availability and guest profiles ensure offers hit when guests are most receptive, delivering ethical, effective upselling that respects African hospitality's welcoming ethos.

Seize the Opportunity: Make Upselling Your Competitive Edge

As Africa's tourism surges into 2026 - with wellness, culture, and immersive luxury leading the way, hotels that prioritise personalised upselling will thrive. TrevPAR Upsell isn't just a tool; it's a strategic partner turning guest desires into revenue while enhancing experiences.

Properties across the continent are already seeing the difference. If you're ready to move beyond room-only revenue and delight guests with truly individualised offerings, explore TrevPAR Upsell today.

How are you personalising upsells at your property? Share your insights in the comments—we'd love to hear from fellow African hoteliers!